Affiliate marketing certainly isn’t anything new, but there’s no better time than now to get started with monetizing your website or online business.
And because the affiliate marketing space consists of so many opportunities for website owners, you need to do everything you can to create a strategy that works.
So, to help you, we’ve put together our top affiliate marketing tips and explain throughout this piece how you can partner with Managergram to monetize your site every time you send a subscriber our way.
Let’s begin with an overview of affiliate marketing and an explanation of why it’s so important.
What is affiliate marketing, and why is it important?
Affiliate marketing is a way for you to create passive income for your website or online business by recommending products and services offered by a third party. When done right, you can earn thousands of dollars a month in commissions, while establishing yourself as an authority in your niche.
Approximately 65% of affiliate marketers generate traffic by blogging, highlighting the importance of producing excellent written content within your niche. What’s more, affiliate marketing is responsible for around 16% of global e-commerce sales each year, so it’s undoubtedly a good discipline to get into.
Below, we introduce you to our top affiliate marketing tips that will help you become successful before explaining in detail how you can make money with the Managergram Affiliate Program.
Eight affiliate marketing tips that will drive your success
Create excellent content
The key to success with affiliate marketing is creating excellent content. Think about it – would you buy a product that is recommended by a website with substandard content? Probably not.
Your content needs to establish trust with your audience and showcase your credentials. Affiliate marketing is only successful when your site visitors actually trust the content that you produce.
When you’re creating affiliate marketing content, consider:
- Is this content better than that of my competition?
- Does my content actually help my target audience?
- Am I an authority in my niche?
- Are the products that I’m marketing relevant to my industry?
When you’re developing your affiliate marketing strategy, you need to focus on producing top-quality content that is engaging and likely to convert. If your content is sub-standard, you will struggle to get your career as an affiliate marketer off the ground.
Write in-depth product reviews and comparisons
There are lots of ways to integrate affiliate marketing into your content strategy, but one of the most effective ways is to write in-depth product reviews. Instead of just recommending any old product within your niche, focus on one or two that you know will add value to your audience.
And instead of taking a scattergun approach to affiliate marketing, spend some time thoroughly researching the best products in your niche. Look at reviews from verified buyers and consider the back story of the products that you share.
After all, if you recommend a dud product to your audience, it will affect your credentials. You need to make sure your site is associated with the best possible products and services, or you risk negatively impacting the reputation of your site.
Once you’ve thoroughly researched the products and services within your niche, write in-depth reviews that do more than scratch the surface. You want to show that you’re an expert on the product or service in question and a detailed, realistic review is the best way to go about it.
Track your progress
Some products and services will be more appealing to your audience than others. And the best way to monitor your hits and misses is to track your affiliate marketing progress. Whichever affiliate marketing partner you sign up for, use your analytics hub to see how successful your site is.
You need to look at things like page views, click-throughs, and sales conversions to get a clear idea of how well particular articles are ranking. If one of your articles is getting a tonne of page views and clicks but no conversions, it’s a sure sign that you’re recommending a product or service that your audience doesn’t value.
Using data to your advantage is the best way to tailor your affiliate marketing strategy to your audience, so make sure you don’t ignore what the statistics are telling you.
Understand your products and services
Few things are as off-putting to your audience as product or service recommendations that are clearly ill-informed. While you don’t need to have personally used the products and services that you’re recommending, you do need to understand them.
You need to show that you’re an expert in your field, rather than a random affiliate marketer hoping to make a quick buck from commissions. This is a key distinction, but it’s something that affiliate marketers often ignore.
Before writing detailed product or service reviews, get to know the ins and outs of whatever it is that you’re marketing. Read reviews, watch videos, and scour the internet for as much information as you can. This will ensure you don’t leave any stone unturned and show your audience that you’re a trusted source of information.
Don’t put all your eggs in one basket
A mistake that people often make is putting all of their eggs in one basket when it comes to affiliate marketing. But this can stretch things a little thin. If you only work with one affiliate partner, their program might come to an end, or they might change their commission structure with little or no notice.
A pertinent example of this is when Amazon decided to cut their affiliate revenues in the home improvement niche from 8% to 3%, telling their affiliate marketers just one week before doing so.
Naturally, this resulted in a huge dip in revenue for so many affiliate marketers, highlighting why you need to diversify your revenue streams and work with different partners when you’re monetizing your site.
That being said, it’s also not a good idea to work with too many affiliate partners. You need to try and strike a balance by working with a handful of partners that will protect your revenue streams if something changes in the near future.
Adopt an approach that isn’t completely sales-oriented
The way that you market affiliate products and services also make a huge difference to your success. The most successful affiliate marketers add value to their audiences and don’t push too hard for sales. Remember, if you can show how a certain product or service will help your target audience, they’re likely to sign up or buy it.
You don’t need to spam them with product after product just for the sake of it, as this will probably cause them to look elsewhere. It also doesn’t paint the product or service in a particularly good light if you’re spamming potential clients to try and get them to buy specific products without obvious reason.
So, your affiliate marketing approach should be measured and considered. Of course, your objective is to convert, but not at the expense of everything else! Providing detailed reviews of a product or service and showcasing how to utilize it is a much more effective tactic than simply trying to sell the product to anyone and everyone that visits your site.
Disclose affiliate links
In the United States, you’re legally required to disclose your affiliate links by the Federal Trade Commission. They have issued guidance that means your disclosure must be:
- Clear and conspicuous
- Located as close to your affiliate links as possible
- Free from jargon and misleading claims
Even if you practice affiliate marketing outside of the United States, it’s still best to include disclosures on your website when you stand to make a commission from the products or services that you refer to.
Keep an eye on trending topics in your niche
Our final tip is to keep up to date with trending topics within your niche. Conducting keyword research and ensuring you are up to date with what your potential customers are searching for is an important part of your SEO strategy.
This will provide you with insight into what people are searching for, and you can recommend products and services accordingly through affiliate marketing. If you don’t keep up to date with the latest trends, you’re essentially in the dark when it comes to whether or not your efforts will be rewarded with commissions.
You can use a keyword research tool like SEMRush, which is widely regarded as one of the best SEO toolkits out there. You can keep up to date with what your potential clients are searching for and recommend products and services that they’re likely to be interested in.
Educating yourself about the latest trends in your niche will ensure your affiliate marketing strategy is current and effective, helping you convert more leads and increase your bottom line as a result.
Make money with the Managergram Affiliate Program today
At Managergram, we have created an affiliate program that is lucrative and attractive to all affiliate marketers. As a subscription-based affiliate program, your commissions run until a subscription is canceled. Here’s how you can make money from our program:
- We pay out 20% commissions on all new subscribers, which is a good return when you consider that most affiliate programs fall within the 5-15% bracket.
- Once you sign up as a Managergram affiliate partner, you can access your own personal affiliate dashboard, which allows you to track your progress and monitor your commissions easily.
- All of our affiliate partners receive commissions on sales they make within sixty days of a customer clicking on your link, thanks to the length of our cookie lifespan.
- We payout all commissions twice every month, 100% on time, ensuring you don’t have to wait an eternity for the money to drop in your bank account.
If you’re in the process of monetizing your website and are looking for a high-profile affiliate partner that pays generous commissions on time every month, sign up for the Managergram Affiliate Program today.
You’re now in a position to start your journey in affiliate marketing and generate revenue from your website or online business. We hope our top tips will help you become successful and provide you with all the guidance you need as you set about monetizing your site.
Be sure to sign up for Managergram’s high-commission affiliate program today, so you can earn money every time you send a subscription our way!