Looking for different ways to succeed on social media will undoubtedly boost your chances of success. After all, there are so many different things you need to think about. And although you might know a little bit about the importance of hashtags, we’ve decided to share with you ten of our closely guarded Instagram hashtag hacks that will help you take your content to the next level.
All of these hacks are relatively simple to implement and will have a hugely positive impact on the quality and engaging nature of your content.
So, without further ado, let’s dive into our top ten Instagram hashtag hacks that you can implement this year.
Instagram hashtag hack #1: Use line breaks
Few things are as frustrating as Instagram removing the line breaks from your text after you’ve put so much time and effort into crafting the perfect caption.
The good news is that you can easily add line breaks by pressing the enter key after each tag that you include on your posts.
If you don’t make an effort to use line breaks in between your hashtags, your post will look cluttered and a little messy.
Although it’s a relatively simple hack to get you started, it ensures your Instagram feed looks fresh and spacious, which is much more aesthetically pleasing for your followers.
Instagram hashtag hack #2: Understand how hashtags actually work
Everyone has a basic idea of what hashtags are, but do you know how they really work? Some people just add them to the end of a post because everyone else does it, but the reality is that they can be the difference between a viral post and one that isn’t viewed by anyone!
In basic terms, a hashtag is an indication to the Instagram algorithm that your post is related to a specific topic or category. Therefore, adding relevant hashtags to the end of your post will help people find it.
Hashtags also make your content more discoverable for potential followers, as many people perform searches on social media directly through hashtags.
So, if you’re hoping to promote your brand in a particular niche, adding the relevant hashtags to your post is a super important step if you’re hoping to be discovered organically on the platform of your choice.
Instagram hashtag hacks #3: Research your hashtags carefully
Lots of social media users fall into the trap of using generic, widely popular hashtags that aren’t specifically related to their niche. But doing so is a mistake.
The best way to use hashtags to your advantage is to consistently add tags to your post that accurately represent your account, business, and posting interests.
Hashtags also need to speak directly to your target audience, so it’s important to think about what your followers are likely to search for to find your posts.
If you’re new to writing hashtags, you could use a hashtag research tool like Brand24 to help you.
Its powerful hashtag tracking search tool is a great way to get your content in front of the right people and will help increase your engagement with your target audience.
Instagram hashtag hack #4: Add your hashtags in the comment section
You might have noticed that many brands don’t actually add hashtags to their posts. Instead, they post the hashtags in the first comment below the post itself.
This is a great Instagram hashtag hack, as it keeps your post from looking spammy while still ensuring that your content is seen by the right people.
This tip also means that your followers will focus predominantly on your written caption and won’t be distracted by the 20+ hashtags that you have added to try and rank your content.
So, instead of crowding your captions with too many tags, you can slot them into the comment section and achieve the same results as far as your Instagram performance is concerned.
Instagram hashtag hack #5: Use hashtags on your stories
Lots of people use hashtags exclusively on their posts, but it’s also a smart move to include tags on your stories.
This helps you get on Instagram’s explore page and gives your content a chance of appearing in front of new and broader audiences.
If the hashtag that you post on your story is popular, your content might appear in front of a completely new audience, which could lead to a certain post going viral.
Some people don’t like adding hashtags to their stories because it takes away from the content itself. But there’s actually a trick you can use to get around it.
Type out your hashtags as you ordinarily would before pinching them to make them small. You can then cover them by adding a color to your story that perfectly matches the background.
This Instagram hashtag hack ensures your stories will still rank on the platform, but you don’t need to worry about ruining the aesthetics of your content.
Instagram hashtag hack #6: Look for user-generated content from hashtags
As you add to your follower base and improve your confidence on Instagram, incorporating user-generated content into your social strategy is an excellent way of boosting your numbers.
The to a successful user-generated content strategy is engaging with your followers and then ensuring they’re invested in the campaign.
For instance, you might run an online coffee store and roll with the tag #Curiouscoffeecups. As your followers share snaps of themselves brewing your delicious coffee in their own mugs, you can store this content to then re-share on your feed at a later date.
Not only does user-generated content save you lots of time when it comes to content creation, but it also helps to build trust and credibility with your brand.
Instagram hashtag hack #7: Follow your favorite tags
Some users forget that you can follow your favorite hashtags just like you can follow accounts of people that inspire you.
Simply search for a specific hashtag and click follow. The hashtag will then appear in your feed alongside other posts.
This is an excellent Instagram hashtag hack because it shows you what other people are posting in your niche and can provide you with inspiration for your own content.
It can also help you identify other accounts to engage with, and you can start following and commenting on other people’s posts within your niche.
In other words, following your favorite tags on Instagram will help you bolster your account and is likely to land you new followers as a result.
Instagram hashtag hack #8: Use thirty hashtags
Research shows that the perfect number of hashtags to use on any post is between 25 and 30. While this might seem like a lot of tags to come up with, the reality is that you will be able to use many of them on more than one post.
For accounts with fewer than 10,000 followers, engagement rates on posts are much higher when all thirty hashtags are used.
A good idea is to begin with a list of hashtags that are relevant to your brand and business, which you can add to the majority of your posts.
You can then consider bespoke hashtags that are relevant to your individual products and services, which will be useful to add to certain posts.
When you get into the habit of adding hashtags to your posts on Instagram, you will find that it’s like second nature, and your engagement hit all new heights as a result.
Instagram hashtag hack #9: Use a scheduling app like Later to help you
One of the hardest things about posting on social media is consistency. After all, if you challenge yourself to come up with fresh content every single day, it’s difficult, to say the least.
When you sign up for a social media app like Later, you can effortlessly schedule your posts ahead of time. You can also schedule the accompanying hashtags in the first comment below to ensure your posts are seen by the right people.
While you do need to invest in a paid version of a social media scheduling app to enjoy its full benefits, it’s undoubtedly worthwhile and will make your life so much easier when producing your content.
Instagram hashtag hack #10: Add tags to your Instagram bio
Our final Instagram hashtag hack is a great way of promoting your personal brand and boosting user-generated content.
No matter the industry or niche you work in, adding a hashtag to your bio allows you to direct your followers to that specific hashtag as it becomes a clickable link.
If you’re clever with your strategy, you can then utilize that hashtag long into the future by adding your own branded content alongside that of your users.
This will help you create a bank of relevant content and improve your engagement on Instagram, which is something that we could all get on board with!
Bonus hack: How Managergram can help you grow your Instagram account
At Managergram, we recognize that organic Instagram growth doesn’t happen overnight. That’s why our Instagram growth service will help you skyrocket your popularity on the platform and boost your engagement.
We help you increase your number of followers while your posts receive automatic likes and views. We can also help you with other engagements, including post saves, shares, and comments.
Our different plans are ideal for any budget, whether you’re hoping to build your portfolio as an Instagram influencer or want a comprehensive solution for your entire business.
So, while you get started with hashtags and use them to boost your organic engagement on Instagram, our growth strategy will help you increase your numbers and take your online business to the next level.
There’s no doubt that a successful social media strategy is key to online success in the present day. And using hashtags properly will ensure your content is found by the right people, which will boost your engagement and increase your chances of succeeding.
Our ten Instagram hashtag hacks will help you tailor your content for the best possible engagement, and we hope you’re now inspired to add a new dimension to your social media strategy this year.